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If I walked into a new role as a Business Development Manager tomorrow, my first Month wouldn't be spent chasing leads or making cold calls.
It would be spent asking questions and taking notes.
"Mgeni siku ya kwanza, siku ya pili mpe jembe a... moreIf I walked into a new role as a Business Development Manager tomorrow, my first Month wouldn't be spent chasing leads or making cold calls.
It would be spent asking questions and taking notes.
"Mgeni siku ya kwanza, siku ya pili mpe jembe akulimie." Even that hoe-wielding guest needs to first understand the shamba before he starts digging.
You don't cultivate what you haven't studied.
So before touching a single prospect, I'd want to know:
Who keeps coming back to us, and why?
What's the real story behind our current pipeline? Where is it actually coming from?
Which deals are closing, and which ones are dying quietly?
Where exactly are we bleeding opportunities?
Who in our network refers business to us without being asked?
If we drew our ideal customer, what would they look like on paper?
What partnership options are we sitting on but not using? Distributors, SACCOs, chamas, industry associations, county government tie-ups, vendor alliances, even informal referral networks within the local business community?
Are our present customers fully served, or are there opportunities to upsell?
And most importantly, where does leadership actually want this business to go?
Only after that groundwork would I put a plan on the table:
Our target.
Our unique advantage.
How we prospect, deliberately, not randomly.
How we build and protect relationships, because in Kenya, business still runs on trust and connection long before it runs on contracts.
Which partnerships are worth formalizing, whether that's co-selling with a complementary business, joint ventures for bigger tenders, or simple referral agreements that reward the people already sending us clients.
How we manage the pipeline honestly.
How we follow up as we mean it, not the one-call-and-disappear approach.
And how we measure whether any of it is actually working.
We often say: "Haraka haraka haina baraka."
Business development rewarded for activity alone becomes noise. Fifty calls a day means nothing if none of them are with the right person, at the right time, with the right offer, or the right partner standing beside you.
Real business development is about knowing exactly where your time creates value, who you should be building bridges with, and turning the right conversations into deals the business can actually bank on. less
The Role of Ecommerce Web Design in Modern Business Growth
Looking to grow your business online? The Solid Corp helps businesses build a stronger digital presence through professional branding, result-driven marketing, and high-performing ecommerce websi... moreThe Role of Ecommerce Web Design in Modern Business Growth
Looking to grow your business online? The Solid Corp helps businesses build a stronger digital presence through professional branding, result-driven marketing, and high-performing ecommerce websites. As a trusted branding agency in Bangalore, we create memorable brand identities that help businesses stand out. Our Digital marketing agency Bangalore services focus on improving online visibility, reaching the right audience, and generating meaningful business growth. We also provide ecommerce solutions as an ecommerce web design company Bangalore, creating user-friendly online stores that turn visitors into customers. From brand identity to digital marketing and ecommerce development, we bring everything together to help your business grow with confidence. To know more read our blog https://dev.to/thesolidcorp/how-branding-digital-marketing-ecommerce-web-design-help-bangalore-businesses-grow-30gfless
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Just witnessed a massive cleanup drive in my locality today. People from all walks of life, united under the 'Swachh Bharat' banner. Truly heartening to see India coming together for a cleaner, greener future.
Just witnessed a massive cleanup drive in my locality today. People from all walks of life, united under the 'Swachh Bharat' banner. Truly heartening to see India coming together for a cleaner, greener future.
Just witnessed a massive cleanup drive in my locality today. People from all walks of life, united under the 'Swachh Bharat' banner. Truly heartening to see India coming together for a cleaner, greener future.
Ever felt like you could use a boost of energy? Here's a sneaky tip from me, Ochowa Nevi! Munch on a handful of almonds between meals for a quick, natural energy kick. They're packed with good fats, protein, and fiber – your body will thank you!
Just witnessed a massive cleanup drive in my locality today. People from all walks of life, united under the 'Swachh Bharat' banner. Truly heartening to see India coming together for a cleaner, greener future.
Just witnessed a massive cleanup drive in my locality today. People from all walks of life, united under the 'Swachh Bharat' banner. Truly heartening to see India coming together for a cleaner, greener future.
Just heard the latest on that massive clean-up effort along the Ganga. Kudos to all the volunteers and local authorities! Let's keep up the good work, India!
Hey there, just wanted to remind you, everyone's journey is unique. It's okay if your love story doesn't look like Hollywood's. Embrace your pace and keep smiling. You're doing great!
Hey there, just wanted to remind you, everyone's journey is unique. It's okay if your love story doesn't look like Hollywood's. Embrace your pace and keep smiling. You're doing great!
Hey there, just wanted to remind you, everyone's journey is unique. It's okay if your love story doesn't look like Hollywood's. Embrace your pace and keep smiling. You're doing great!
Hey there, just wanted to remind you, everyone's journey is unique. It's okay if your love story doesn't look like Hollywood's. Embrace your pace and keep smiling. You're doing great!
