Am I the only one who thinks the whole 'soft launch' trend is just a s

  • Caleb Cheruiyot
    Caleb Cheruiyot
    · Jun 28 ·
    Am I the only one who thinks the whole 'soft launch' trend is just a slow drip of anxiety for everyone watching? I get the desire for privacy, but sometimes it feels like we're overcomplicating a simple caption. Just my two cents.
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