Nikon Camera Prices to Increase in the US Starting June 2025: Key Details You Need to Know

Are you wondering why Nikon camera prices are increasing in the US? The answer lies in recent tariffs imposed on imported goods, including Chinese-made products used by major camera manufacturers. Nikon has officially confirmed a "necessary price adjustment" set to take effect on June 23, 2025, in response to these tariffs. This price change affects not just new purchases but also the cost of high-demand models like the Nikon Z5 II and other popular mirrorless and DSLR cameras. Whether you're a professional photographer or a hobbyist, this development is critical if you plan to upgrade your gear.

Nikon stated:
"We remain committed to providing the highest quality imaging products and value to our customers. Due to recent tariffs, a necessary price adjustment for products will take effect on June 23, 2025. We will continue monitoring tariff developments and adjust pricing as necessary to reflect evolving market conditions."

💡 Why Are Nikon Prices Going Up?

The price hike stems from the impact of U.S. import tariffs on Chinese-made components and products. These tariffs, aimed at addressing trade imbalances, are causing camera makers—including Nikon, Canon, Sony, and Fujifilm—to adjust prices across their product lines. Nikon estimates that the tariffs could slash its annual profits by nearly $70 million (about 10 billion yen), pushing the company to pass some of these costs on to consumers.

This means if you've been eyeing the Nikon Z5 II, the budget-friendly Z50, or premium lenses, now may be the best time to buy before prices increase.

How Does This Affect the Camera Industry?

Nikon isn't alone in this move. Competitors like Canon, Sony, Leica, Blackmagic Design, and Sigma have also announced price increases or temporary preorder halts for popular models such as the Canon EOS R5, Sony A7 IV, and Fujifilm X100VI. Blackmagic Design even paused plans to build a U.S. manufacturing facility due to rising costs, highlighting the broader impact of tariffs on the tech and imaging industry.

These changes are creating urgency among photographers and content creators, as future price hikes could affect availability and affordability of high-quality camera gear. It’s a good idea to shop for cameras and lenses now, especially from authorized dealers offering competitive prices.

What Can You Do?

To minimize the impact on your wallet:

• Buy Nikon cameras and lenses now before the June 23rd price adjustment.

• Compare prices from multiple retailers to lock in the best deal.

• Consider trade-in programs or rebates offered by Nikon and major resellers.

• Stay updated with Nikon promotions and camera gear discounts, which may help offset higher prices.

Should You Buy Nikon Gear Now?

If you're asking yourself whether it's a good time to buy a Nikon Z-series camera, the answer is a resounding yes. With prices set to rise due to tariffs, purchasing your next camera or lens before June 23, 2025, could save you hundreds of dollars. Keep an eye on Nikon USA's website and trusted retailers for promotions, rebates, and deals.

Don’t wait for prices to climb higher. Secure your gear today and capture life’s moments without breaking the bank.