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Google is giving 15 lucky fans an unprecedented opportunity to test upcoming Pixel phones before they officially hit the market. This exclusive program, revealed through the Pixel Superfans community, sheds light on how Google is choosing 15 fans to test the next Pixel and what it takes to become one of them.
According to a Bloomberg report, Google has officially launched a contest allowing Pixel enthusiasts to become “Trusted Testers.” The Verge obtained the official rules and entry form, giving us a detailed look into how the selection process works.
Participants were asked to answer just three questions to get started — proving their passion for Pixel rather than their tech expertise.
How many Pixel devices have you ever owned?
What would you improve about your current Pixel and why?
If you had a magic wand, what feature would you add and why?
A panel of Google judges will review all entries and select the most thoughtful and creative responses. Those chosen will move on to a second round before signing a non-disclosure agreement (NDA). Winners are then required to use a special protective case that conceals the unreleased Pixel device while testing it in public.
They must also agree to return the test device within seven years and regularly share performance feedback with Google, including bug reports and survey participation.
It’s not every day that Google lets fans use an unreleased phone in the real world. By opening up this testing opportunity, the company is deepening its connection with loyal users and ensuring real-life feedback shapes future Pixel devices.
This move could also be part of Google’s strategy to compete more aggressively with Apple’s and Samsung’s fan engagement programs, as it builds a stronger Pixel ecosystem.
If this sounds like your dream challenge, there’s one catch: the entry deadline was October 17th, just before Bloomberg revealed the story. While the contest is now closed, the buzz around it shows Google’s growing emphasis on user-driven innovation.
Fans can expect similar opportunities in the future, especially as Pixel continues to evolve through AI-powered features, improved camera systems, and experimental designs like the Pixel Fold.
The Pixel Superfans community is central to this initiative. It’s an invite-only space where Google connects with its most passionate users for feedback, exclusive events, and early access opportunities. Allowing fans to test prototype hardware is a major trust exercise — and one that strengthens Google’s brand loyalty.
Although entries are closed, those who applied and made it through will soon be notified. The winners will quietly begin testing the next-generation Pixel, providing Google with critical feedback ahead of launch.
If history is any guide, leaks and impressions might surface once NDAs expire, giving us early hints about Pixel’s next big step — likely the Pixel 10 Pro or its foldable successor.
This program underscores how Google values real-world feedback over lab results. By giving dedicated fans the chance to test unreleased phones, the company not only rewards loyalty but also ensures its next flagship is shaped by genuine user experiences.
If you missed this round, keep an eye on the Pixel Superfans program — because how Google is choosing 15 fans to test the next Pixel might just be the start of something much bigger.
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