Mozilla is giving Firefox users more control over AI features with a new update that promises flexibility and privacy. Starting February 24, Firefox will introduce an “AI control” option in its settings menu, allowing users to disable all AI features or selectively keep the ones they find useful. Whether it’s the built-in AI chatbot, AI-powered translations, or tab group suggestions, you can now decide which AI tools shape your browsing experience.
This move comes amid growing concerns from users who feel overwhelmed by browsers integrating AI at every turn. Firefox’s approach stands out by offering choice, not forcing features on its audience.
Mozilla CEO Anthony Enzor-DeMeo emphasized that trust and user choice are key as AI becomes a standard part of browsing. In response to feedback from privacy-conscious users, Firefox will now let you turn off all AI features entirely or manage them individually. This includes options to disable AI-generated alt text for images in PDFs, AI summaries for articles, and AI key points in link previews.
Ajit Varma, Firefox’s vice president of product, explained: “AI is changing the web, and people want very different things from it.” By giving users control, Firefox hopes to provide a personalized AI experience without compromising privacy or autonomy.
Over the past year, Firefox has rolled out several AI-powered tools similar to those found in Chrome and Edge. Some notable features include:
Shake to Summarize: iPhone users can shake their device to generate AI-powered summaries of web pages.
AI Tab Group Suggestions: Organizes your open tabs using AI insights.
AI Chatbot and Assistant: Provides a smart, opt-in browsing experience to help search and navigate the web.
Future AI Windows: An experimental feature that integrates a full AI assistant into Firefox for enhanced browsing.
With the new update, all these features can now be switched off individually or collectively, giving users unprecedented control over how AI interacts with their browsing habits.
Unlike other browsers that embed AI deeply without user consent, Firefox prioritizes choice and transparency. Enzor-DeMeo believes there’s space for a browser from a technology company “that people can trust.” By offering an AI control switch, Mozilla positions itself as a privacy-conscious alternative in a landscape dominated by AI-heavy browsers.
Users who value autonomy over AI features will find this update particularly appealing. Rather than forcing AI into every browsing interaction, Firefox allows users to customize, experiment, or completely opt out.
Once the update rolls out on February 24, accessing the AI control menu is simple:
Open Firefox Settings.
Look for the new AI Control option.
Toggle individual features on or off—or choose the Disable All option for full control.
This intuitive approach ensures that both casual users and tech-savvy browsers can manage AI without hassle.
Mozilla’s AI control signals a broader trend: users want smart tools without losing autonomy. As AI becomes more integrated into everyday apps and services, the demand for customizable and privacy-conscious features will grow. Firefox’s move may push other browser makers to consider similar options, setting a new standard for user-first AI design.
For anyone concerned about AI overreach, Firefox now provides a safe, controlled environment where you decide how much AI participates in your online experience.
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