Facebook Redesign Makes It More Instagram

Meta’s latest Facebook redesign is rolling out with major changes that make the platform look and feel more like Instagram. Many users are searching for what’s new, whether double-tap likes are finally coming to Facebook, and how the updated feed and Stories tools affect daily use. In the first 50–100 words, here’s the simple breakdown: Facebook is becoming more visual, more immersive, and far easier to navigate—part of Mark Zuckerberg’s wider plan to make the app “way more culturally influential” in 2025 and beyond.

Facebook’s New Instagram-Style Feed Is Finally Here

Meta has introduced a refreshed feed experience that leans heavily into the visual style Instagram users love. Now, when someone uploads multiple photos, Facebook will automatically display them in a clean grid layout, making scrolling feel smoother and more organized. The biggest shift is the arrival of double-tap photo likes, a gesture long associated with Instagram engagement. These changes are designed to make the feed “simpler and more immersive,” according to Meta, and early testers say the experience feels more intuitive than the previous cluttered design. It’s a clear sign that Meta wants to unify user behavior across its platforms to boost engagement.

Stories and Posting Tools Get a Much-Needed Upgrade

Another major part of the Facebook redesign focuses on how users create Stories and feed posts. Meta is reorganizing the posting interface so the most-used features—music, tags, stickers—are easier to find. This update is meant to speed up content creation, especially for younger users who already prefer Instagram or TikTok for quick posts. The simplified layout also reduces friction for older users who found Facebook’s editing tools hidden or confusing. By pushing these updates now, Meta is signaling that Stories will continue to be a core part of the platform’s future. The company believes streamlined tools will bring users back into the habit of posting more frequently.

Search Results Become More Visual and Immersive

The redesigned search experience is one of the most noticeable upgrades, bringing a new grid layout that supports all content types. Whether you’re looking for photos, videos, Reels, or public posts, search results now appear in a unified, immersive format that feels closer to Instagram Explore. Meta is even testing a fullscreen view that lets you tap into content without losing your place in the search results. The change aims to reduce drop-offs and keep users engaged longer. By prioritizing visual discovery, Meta hopes search will serve as a stronger recommendation engine for trending topics, creators, and local content.

More Control Over the Feed With New Relevance Tools

Meta is also giving users more control over what appears in their feed—a major request for years. A new feedback tool lets users explain why certain posts feel irrelevant, allowing Facebook’s algorithm to make immediate adjustments. This feature builds on recent updates across Instagram and Threads that introduced more granular content preferences. Meta says Facebook will continue adding ways for users to shape their Feed throughout 2025. The goal is to restore trust in Facebook’s algorithm and reduce the frustration of seeing content that doesn’t match personal interests. It’s an important step toward making the platform feel more personalized and less chaotic.

Streamlined Menus and Faster Commenting Aim to Reduce Clutter

Part of the redesign includes a new menu system that cuts down the number of taps needed to navigate between features. Users will also notice a cleaner commenting interface with fewer visual distractions, making conversations easier to follow on mobile. This shift supports Meta’s broader mission to make Facebook “less cluttered and easier to use.” Over the past few years, layers of new features complicated the app, and Meta is now actively reversing that trend. By removing visual noise and improving navigation, Facebook hopes to improve retention—especially among users who felt the app had become too overwhelming.

Meta’s Strategy: Unify the Platforms, Boost Cultural Relevance

Mark Zuckerberg’s push to make Facebook more culturally influential is at the heart of this redesign. Instagram-inspired features aren’t just cosmetic; they represent Meta’s strategy to unify engagement patterns across Facebook, Instagram, and Threads. Younger audiences are already conditioned to browse grid layouts, double-tap to like, and post visual-first content. Bringing those habits into Facebook makes the platform feel more modern and consistent with Meta’s ecosystem. The updates also help Meta compete with TikTok, which continues to dominate short-form video and discovery. This redesign signals that Facebook is still evolving—and still fighting for relevance in the fast-moving social media landscape.

What’s Next for Facebook in 2025

Meta says these updates are only “the beginning,” with more platform-wide improvements scheduled to roll out in the coming year. The company plans to further simplify app navigation, expand immersive layouts, and introduce more user-driven personalization tools. This ongoing transformation shows Facebook’s commitment to staying competitive and appealing across generations. With visual-first design, algorithm transparency, and streamlined posting at the center of its strategy, Meta is clearly shaping Facebook into an app that feels more like Instagram—but with Facebook’s signature mix of community, groups, and news. For longtime users, the experience may feel dramatically different, but Meta is betting this redesign will help Facebook stay relevant well into 2025.