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Apple Vision Pro Survey Hints at Smart Glasses Plan
July 2, 2025 -
3 minutes, 8 seconds
Apple Vision Pro Survey Targets Users of Competing Headsets and Smart Glasses
Apple has started sending out detailed user feedback surveys about the Apple Vision Pro, signaling its growing interest in how users perceive not just its own headset but also competing devices. Within the first 100 words of the Apple Vision Pro survey, users are asked about hardware fit, screen quality, and experience with rival products like the Meta Quest 3, PlayStation VR, and Ray-Ban Meta smart glasses. This move offers a glimpse into Apple’s future product strategy—especially its ambitions in smart glasses and mixed reality.
Apple Vision Pro Survey Includes Competing XR Headsets
The survey dives deep into mixed reality competitors. Apple asks if users own or have experience with devices such as the Meta Quest Pro, Valve Index, and ByteDance Pro, showing a clear focus on evaluating where Vision Pro stands in the larger spatial computing landscape. Apple is especially interested in features like screen resolution, Guest Mode, and accessories that users pair with these headsets. By collecting this data, Apple aims to refine its offering and possibly borrow features that resonate most with users.
Smart Glasses Show Up in Apple Vision Pro Survey
Interestingly, the Apple Vision Pro survey also includes questions about smart glasses, such as the Meta Ray-Bans, Amazon Echo Frames, and Snapchat Spectacles. Although Apple doesn't currently offer a smart glasses product, this survey strongly hints at its intentions. Apple is reportedly developing a wearable device to rival these offerings, with rumors suggesting a possible launch as early as 2026. By asking Vision Pro users about their experiences with these lighter, everyday wearables, Apple is likely testing the market for a new, less immersive but more accessible wearable.
What to Expect from Apple’s Future Smart Glasses
According to top analyst Ming-Chi Kuo, Apple’s first smart glasses are slated for a 2027 release and will include customizable frame materials, voice and gesture controls, spatial audio playback, and integrated cameras. These cameras will provide real-time data to an AI assistant with environmental awareness—positioning the product as more than just a viewing device. Apple’s XR roadmap reportedly includes a more advanced version with an integrated display for augmented reality, likely to follow soon after.
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