Business Development Manager, Affinity at Liberty Life

8 Years
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Company Details
Industry: Insurance
Description: Liberty Life Assurance Kenya is a life insurance provider that has been providing relevant products to Kenyans for over 50 years. Our purpose at Liberty is to make a difference in peopleโ€™s lives by making financial freedom possible. We change realities and make freedom possible by providing innovative and relevant solutions that help our customers protect their greatest assets. Our diverse and flexible products include life insurance, investment solutions, education and retirement savings plans. We pride ourselves in putting the customersโ€™ needs first. With a proud heritage of over half a century, Liberty Kenya has been a pioneer in knowledge sharing and making a significant contribution to the financial services industry. We continue to strive to change realities in Kenya because Liberty is not just our name; itโ€™s what we do!
Job Description

Job Summary

  • The role holder will be responsible for the development, growth and management of insurance sales strategy through affinity channels.

Key Responsibilities

  • Contribute significantly to the development of the sales budget and marketing strategies for the affinity channel, ensuring strict alignment with overall corporate targets.
  • Optimize the performance of affinity client accounts, scrutinizing profits, claim ratios, and adherence to service standards.
  • Steer the strategic planning for Affinity channel expansion and growth, specifically encompassing product/program enhancements and the launch of new channels for business acquisition.
  • Cultivate and nurture key relationships with affinity partners to maximize business return, profitability, and client retention.
  • Lead and empower Affinity Channel Business Development Executives and Officers, ensuring they surpass established targets and operate within defined standards.
  • Audit and enforce the implementation of sales strategies and policies to guarantee the timely and complete achievement of targets.
  • Assist in handling compliance reporting issues to ensure that affinity channels are carried out in line with statutory and regulatory requirements
  • Offer necessary support to Affinity channel sales team to ensure that they carry out their duties in line with set standards and procedures
  • Participate in securing new business opportunities by identifying and pursuing potential affinity channels
  • Set accurate and competitive quotations for insurance business and ensure they are delivered promptly to potential clients
  • Ensure prompt follow-up on insurance renewals to ensure that the retention proportions are achieved in line with set standards

Qualifications

  • Bachelor’s Degree in a business-related field
  • Professional qualification in Insurance (ACII, FLMI or AIIK) Experience
  • At least 8 years’ experience in insurance two of which should be in a supervisory position with a focus on sales and distribution

Experience

  • Experience in managing Affinity Channels

Competencies

  • Sales and Marketing skills
  • In depth understanding of insurance operations and concepts
  • Knowledge of insurance regulatory requirements
  • Stakeholder management
  • Insurance product knowledge
  • Knowledge of Affinity channels operational processes and procedures
Salary: Discuss During Interview
Education: Diploma
Employment Type: Full Time
Contact Information

Key Skills

Insurance 
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