Marketing and Storytelling Fellow at Impact Africa Network

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Company Details
Industry: Information Technology and Services
Description: We are a non-profit startup studio in Nairobi on a mission to ensure young talented Africans have a chance at participating in the digital transformation of Africa as creators and owners. Impact Africa Network is an ecosystem catalytic startup studio in Nairobi, Kenya on a mission to ensure young innovators can access Africa's digital transformation opportunity as creators and owners. Africa is booming with young talent but lacking in entrepreneurial support structures. We are fixing that. We offer twelve month internships to college graduates, providing them with the opportunity to develop relevant professional skills, gain innovation experience, and the chance at being part of a startup founding team.
Job Description

Responsibilities

Brand & Product Messaging:

  • Support in refining brand and product messaging, highlighting the value propositions of ElevateHR’s platform, payroll outsourcing, and HR consulting services.
  • Tailor messaging to resonate with HR professionals seeking innovative HR solutions.

Brand Storytelling:

  • Contribute to developing and executing storytelling strategies that showcase impact and client success stories.
  • Craft narratives that position our startups as enablers of HR innovation and transformation.

Marketing Material Creation:

  • Write engaging copy for blog posts, social media, presentations, website content, and campaigns.
  • Collaborate with design and marketing teams to produce high-quality marketing materials.

Content Creation:

  • Develop content that educates, informs, and engages HR professionals (blogs, case studies, articles, and testimonials).
  • Support the creation and distribution of thought-leadership content in HR tech, payroll, and consulting.

Digital Marketing & Events Support:

  • Assist in planning, promoting, and executing digital campaigns, webinars, and online events.
  • Support post-event follow-up and engagement activities to drive community building and lead generation.

Market Research & Lead Support:

  • Conduct research on related industry, products, services, consumers and other target markets for more targeted marketing.
  • Support marketing initiatives by helping generate quality leads and tracking sales pipeline performance.

General Marketing Duties:

  • Manage social media content scheduling, performance tracking, and reporting.
  • Participate in marketing team meetings and brainstorming sessions.
  • Perform other duties as assigned to support marketing projects.

Qualifications & Skills

  • Education: Recent graduate or awaiting graduation in Marketing, Communications, Business, or related field. A high school diploma with a minimum B+ (or equivalent) is required.
  • Writing Ability: Strong copywriting or personal writing experience; a genuine love for storytelling and communication.
  • Communication: Excellent written and verbal communication skills.
  • Attention to Detail: Accuracy and consistency in content creation and execution.
  • Collaboration: Team player who works well in a fast-paced, agile environment.
  • Marketing Knowledge (preferred): Basic understanding of marketing principles or coursework in related areas.
Salary: Discuss During Interview
Education: Diploma
Employment Type: Full Time

Key Skills

media  marketing  Advertising 
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