Scope of Work

The consultant/production firm will be responsible for fullcycle development of multithematic feature stories, structured into three phases:

Phase 1: PreProduction

Desk research and alignment with ICS SP thematic leads (ECD, parenting, child labour prevention, violence prevention).

Development of a concept note, discussion/ interview guides story arc(s), and storyboard.

Identification and vetting of characters/subjects (caregivers, learners’ adolescent parents, community champions, ECD teachers, survivors where ethical).

Ethical approvals, safeguarding consent, and field preparation.

Share a production plan

Phase 2: Production (1 day per location)

Filming in Western Kenya (Kisumu, Busia, Nairobi, Kiambu Kakamega, Siaya, Nyamira and Garissa with possible expansion to additional project sites.

Capture of interviews, case studies, FGDs, Parenting sessions, and community practices that illustrate program impact.

Record supporting visuals (home, school, and community environments).

Phase 3: PostProduction and Campaign Deployment

Editing and packaging of final desktop (4 min) and mobile (2.5 min) versions.

Production of 3–4 teaser clips (30–60s) for TikTok, Instagram Reels, and Facebook Stories.

Integration of subtitles in English, captions, and music

Narration voice overs where required

Preparation of highquality still photos for campaigns.

Development and deployment of a 3month campaign plan across:

Legacy media (TV, radio, press)

Digital media (LinkedIn, Facebook, Instagram, TikTok, YouTube)

Deliverables

Inception report with concept note, storyboard, and safeguarding plan

One feature story per thematic area (ECD, Parenting, Child Labour and CDW Prevention, VAC prevention and Quality Education), each in 4min desktop and 2.5min mobile versions.

3–4 short social media teasers per theme suitable for respective social media platforms.

A consolidated 3month dissemination plan.

Photo bank of at least 50 highquality images across themes.

Raw footage and audio files