Posted: By:Hiring Kenya
A boxing company is seeking promoters whose ultimate goal is to generate revenue, increase fan engagement, and build the brand's reputation.
Core Duties and Responsibilities
Identifying and securing sponsorships with relevant brands to generate revenue. This is a crucial source of income for boxing companies.
Negotiating terms and contracts for sponsorships, athlete endorsements, and other brand partnerships.
Ensuring that sponsors receive the value they paid for by integrating their logos and messaging into events, broadcasts, and promotional materials (e.g., ring canvas logos, fighter trunks, and in-arena banners).
Designing and implementing multi-channel campaigns across various platforms, including digital marketing, social media, traditional advertising (TV, print, radio), and public relations.
Overseeing the creation of all promotional materials, such as advertisements, press releases, social media content (videos, graphics, posts), and website copy.
Promoting events- specific boxing matches and tournaments to maximize attendance and viewership.
This includes creating buzz around the event, managing promotional tours, and coordinating press conferences and weigh-ins.
Cultivating a loyal fanbase by creating engaging experiences.
Building and maintaining relationships with journalists, sports media outlets, and influencers to secure positive media coverage.
Managing the company's social media accounts and other digital platforms to drive engagement and communicate directly with fans.
Using analytics to track the success of marketing campaigns and sponsorships
Job Specifications and Qualifications
Certificate or Diploma Sales and Marketing, Communication or other relevant field.
At least 2 years’ experience.
In-depth knowledge of Sports Marketing and Promotions.
Key Competencies
Excellent sales skills.
Strong negotiation skills.
Proven ability to manage client experiences and foster enduring relationships.
Excellent Business acumen and commercial awareness.