Job Summary

• The Sales and Distribution Lead Associate is a commercially critical role charged with delivering topline growth, market share expansion, and operational efficiency at the MDC hub.
• This position holds full commercial accountability for all B2B and B2C revenue streams, team performance, customer satisfaction, and stock utilisation within the hub. Acting as a strategic business unit head, the role demands sharp business acumen to drive product velocity, convert leads into long-term accounts, and orchestrate seamless supply chain execution.
• The ideal candidate will lead high-performing teams, leverage data-driven insights to unlock growth opportunities, and champion an exceptional end-to-end customer experience to maximise customer lifetime value.

Key Responsibilities

Revenue Growth and Market Development

• Own and deliver monthly and quarterly revenue targets across B2B and B2C verticals.
• Execute targeted go-to-market strategies to penetrate new customer segments and geographies.
• Identify, negotiate, and close high-value partnerships with institutional buyers, wholesalers, and key retailers.
• Manage and grow strategic accounts to ensure retention, upselling, and recurring revenue.
• Translate customer insights and market intelligence into actionable growth strategies.

Commercial Team Leadership

• Lead, coach, and drive the performance of Relationship Managers and hub support teams to deliver set KPIs.
• Define and communicate daily, weekly, and monthly productivity targets aligned with commercial goals.
• Build a performance culture through structured training, mentorship, and accountability frameworks.
• Instil a strong ownership mindset and data-driven decision-making within the team.

Hub Operations and Fulfillment Oversight

• Ensure full operational readiness and execution efficiency at the MDC hub, covering receiving, packaging, cold chain integrity, and dispatch.
• Champion lean inventory management practices to reduce holding costs and minimize waste.
• Oversee the implementation of SOPs across logistics, handling, and delivery to maintain quality and fulfillment accuracy.
• Resolve operational bottlenecks in real time to protect customer commitments.

Strategic Partnerships and Market Influence

• Scout, onboard, and scale relationships with high-volume institutional clients—such as schools, hospitals, and processors.
• Represent the brand in key stakeholder engagements and trade forums to amplify brand equity and community impact.
• Track and analyze competitor positioning, customer trends, and pricing dynamics to shape winning commercial strategies.

Stock and Demand Planning

• Align closely with Operations and Sourcing teams to ensure right-stock-right-time availability.
• Monitor and reconcile daily inventory levels, identifying variances proactively to prevent stockouts or overstocking.
• Lead weekly stock audits, enforce FIFO protocols, and ensure quality standards are met across all SKUs.

Customer Experience and Retention

• Serve as the escalation point for key customer concerns, ensuring resolution speed and service recovery excellence.
• Oversee proactive customer engagement across all touchpoints to foster loyalty and repeat business.
• Use feedback loops and client data to refine service models and personalize account support strategies.

Reporting, Analytics, and Compliance

• Generate and interpret commercial reports covering revenue performance, team KPIs, stock turnover, and delivery metrics.
• Ensure real-time reporting accuracy across CRM and inventory management systems.
• Enforce compliance with company policies, regulatory standards, and quality assurance protocols.