How to Customize Your TikTok For You Page with Manage Topics

Are you wondering how to control what appears on your TikTok For You page? Many users ask, “Can I customize my TikTok feed?” or “How do I see more videos about my interests on TikTok?” TikTok’s Manage Topics feature is designed exactly for that — letting you personalize the content you see by adjusting how often videos related to your favorite topics like sports, travel, dance, and humor show up. This update gives users more control and makes your TikTok experience more tailored and enjoyable.

TikTok’s Manage Topics option is now available globally after a successful pilot in the US. By accessing this setting, you can influence the frequency of videos in TikTok’s top 10 content categories that appear on your For You page. Whether you love creative arts or prefer comedy, you can slide the control to increase or decrease the visibility of these categories. While TikTok notes it won’t completely remove topics from your feed, this tool evolves with your interests over time, making your feed smarter and more relevant.

To adjust your content preferences, simply go to Settings > Content Preferences > Manage Topics, or tap the Share button on any video in your For You feed, select Why this video?, then Adjust your For You, and finally Manage Topics. You’ll find sliders under each topic to customize how often you want to see related videos. Just hit save, and the changes will gradually take effect.

Alongside this feature, TikTok has enhanced its keyword filtering system with AI-powered smart filters. Now, when you block a keyword, TikTok automatically filters out videos with related terms in captions, hashtags, and descriptions. This upgrade supports blocking over 200 keywords per user, doubling the previous limit. Soon, TikTok will even allow users to manage which related keywords are filtered, offering a highly personalized content experience.

By leveraging these tools, you not only improve your TikTok feed but also increase engagement by seeing more content that truly interests you. This shift toward personalized content control also benefits advertisers aiming to reach targeted audiences, potentially boosting TikTok’s ad revenue with more relevant and high-value ads.

Why This Matters for TikTok Users and Advertisers

Personalized content is key in today’s social media environment, and TikTok’s Manage Topics and AI keyword filters give you the power to shape your For You page. Whether you want to see more videos on travel destinations, trending dances, or humor, these settings let you create a feed that feels uniquely yours.  

If you want to enhance your TikTok experience and get the most from your For You feed, try out Manage Topics and smart keyword filters today — it’s a simple way to curate a feed that matches your evolving interests and preferences.