Posted: By:Hiring Kenya
The Leisure Sales Manager is responsible for generating and developing business from the leisure segment (local and international travel agents, tour operators, DMCs, OTAs) to maximize room revenue and profitability. This role involves building and maintaining strong relationships, driving leisure sales strategies, and positioning the hotel as a preferred leisure destination.
Sales & Revenue Generation
Develop and implement strategic leisure sales plans to achieve individual and team targets.
Identify new leisure business opportunities in domestic and international markets.
Solicit, negotiate, and confirm leisure group and FIT bookings.
Optimize revenue by promoting upselling and cross-selling of hotel services (spa, dining, experiences).
Account Management & Client Relations
Manage existing leisure accounts and grow new ones through consistent follow-up and relationship building.
Organize familiarization trips (fam trips) and site inspections for travel agents and tour operators.
Attend local and international trade shows, roadshows, and sales missions.
Collaboration & Communication
Work closely with the Revenue and Marketing teams to align leisure strategies and optimize packages.
Liaise with Reservations and Front Office to ensure accurate bookings and seamless guest experience.
Prepare and present monthly sales reports, forecasts, and market intelligence.
Market Insights & Branding
Monitor competitor activities, pricing trends, and market demand.
Develop special promotions and seasonal offers for the leisure market.
Champion the hotel brand in all leisure-related interactions and promotional activities.
Qualifications
Bachelor’s degree in Hospitality, Business, Marketing, or related field.
Minimum 3–5 years of experience in hotel sales, preferably in the leisure segment.
Proven success in building strong travel trade partnerships
