The consultant(s) will be required to:

• Conduct a desk review of existing policies, reports, and literature related to the creative and digital economies in Kenya.
• Engage key stakeholders, including government agencies, private sector actors, creative entrepreneurs, digital innovators, and youth-led organizations.
• Utilize both qualitative and quantitative research methodologies to gather insights and perspectives.
• Provide an in-depth analysis of the policy environment, investment landscape, and existing support mechanisms for the creative and digital economies.
• Develop actionable recommendations for enhancing youth employment through these sectors.

Deliverables

• The consultant(s) will be expected to deliver the following outputs:
• Inception Report – A detailed research plan, methodology, and work plan (within two weeks of contract signing).
• Data Collection and Analysis Report – Summary of key findings from stakeholder engagement and research activities.
• Interim Progress Report – A mid-term report outlining preliminary findings and emerging trends.
• Draft Research Report – A comprehensive draft incorporating all research insights, submitted for review and feedback.
• Validation Workshop – A presentation of findings to key stakeholders for input and refinement.
• Final Research Report and Policy Brief – A final report incorporating feedback, alongside a policy brief summarizing key recommendations.

Methodology

• The consultant(s) will employ a mixed-methods approach, combining:
• Desk research: Reviewing existing literature, policies, and reports.
• Key informant interviews: Engaging policymakers, industry leaders, and practitioners.
• Surveys and focus group discussions: Capturing perspectives from youth, entrepreneurs, and stakeholders.
• Case studies: Highlighting best practices and success stories.

Timeline

• The consultancy will take approximately 2 to 3 months, structured as follows:
• Month 1: Inception phase – Desk research, methodology finalization, and stakeholder mapping.
• Data collection – KIIs, FGDs, and surveys.
• Month 2: Data analysis and initial report drafting.
• Month 3: Stakeholder validation and report finalization.
• Dissemination of findings and recommendations.

Consultant Qualifications

• The ideal consultant(s) should possess:
• At least 7 years of experience in research and development related to socio-economic development.
• A degree or master’s in social sciences, entrepreneurship/business development, political science, development studies, or a related field.
• Expertise in art and cultural studies with a focus on creative and digital economies.
• Proven experience in youth empowerment/programming in job creation and livelihoods.
• Proven Experience working in the private sector with a specific focus on digital and creative industries/economies in Kenya.
• Proficiency in quantitative and qualitative research methodologies.
• Experience working with civil society organizations and an understanding of the intersection between arts, culture, technology, and development.
• A strong background in policy analysis and advocacy.
• Experience engaging with creatives, civil society, the private sector, and government institutions.