Ring’s CEO Says His Cameras Can Almost ‘Zero Out Crime’ Within the Next 12 Months
Jamie Siminoff, the founder and now-returned CEO of Ring, claims that new AI-powered innovations could help the company achieve what once seemed impossible — drastically reducing neighborhood crime rates. Ring’s CEO says his cameras can almost ‘zero out crime’ within the next 12 months, a bold prediction tied to the brand’s core mission of “making neighborhoods safer.”
A Renewed Mission for Safer Neighborhoods
Siminoff, who recently returned to Ring, spoke ahead of the release of his new book Ding Dong, which chronicles the journey of his video doorbell startup from a small idea to a household security leader. He explained that the next wave of artificial intelligence could finally allow Ring to achieve its founding vision on a much larger scale.
“When I left, Ring had reached a point of linear innovation,” Siminoff said. “Now, with AI, we can go further than ever — developing features I always dreamed of but couldn’t bring to life before.”
AI Takes Center Stage in Ring’s Evolution
One such example is Search Party, an AI-powered tool that helps users locate lost pets by searching through neighborhood camera footage. For Siminoff, this kind of functionality signals a broader transformation — one where AI enhances community safety beyond traditional means.
While studies have shown that today’s video doorbells have limited direct impact on crime prevention, Siminoff is confident that with sufficient adoption and smarter AI, that could soon change.
The Bold Prediction: Zeroing Out Crime
“I think that in most normal neighborhoods, with the right technology — not too extreme — and AI, we can get very close to zero out crime,” Siminoff stated. “And I don’t think it’s ten years away. That’s in 12 to 24 months — maybe even within a year.”
His statement that Ring’s cameras can almost ‘zero out crime’ within the next 12 months highlights a mix of optimism and ambition. However, Siminoff acknowledges that not all crime can be eliminated. “You’ll never stop crime 100 percent,” he said, “but we can get much closer to our mission than I ever thought.”
A Vision That Raises Eyebrows
Siminoff’s comments are likely to renew scrutiny of Ring’s approach to community surveillance. Under his leadership, the company had previously faced criticism for its close relationships with law enforcement agencies. His successor, Liz Hamren, had worked to distance Ring from those partnerships — a move that aimed to balance innovation with privacy concerns.
Now, Siminoff’s return — and his claim that Ring’s technology could nearly eliminate crime — reopens debates about safety, surveillance, and the ethical use of AI in public spaces.
A Book That Mirrors the Mission
His upcoming book Ding Dong, set for release on November 10th, dives deep into the story of how a simple doorbell evolved into a security powerhouse. Available in e-book, hardcover, softcover, and audiobook formats, it offers insights into Siminoff’s entrepreneurial mindset and his enduring belief that technology can strengthen communities.
What’s Next for Ring?
As AI becomes more deeply embedded in home security ecosystems, Ring’s roadmap could redefine how neighborhoods protect themselves. The combination of networked cameras, shared community alerts, and predictive AI might create a future where security feels proactive rather than reactive.
Still, questions remain — how will Ring balance safety with privacy? And can AI truly deliver on the promise to nearly “zero out” crime without overstepping boundaries?
Ring’s CEO says his cameras can almost ‘zero out crime’ within the next 12 months, a statement that blends innovation with controversy. Whether this vision materializes or not, it reflects how far smart home technology has evolved — and how much further it could go in reshaping how we think about community safety.
As Ring enters this new AI-driven chapter, one thing is certain: the future of home security will be smarter, faster, and far more connected than ever before.
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