Apple’s 2025 Black Friday event kicks off Friday, November 28, running through Monday, December 1, across multiple countries including the U.S., Canada, U.K., Australia, and more. During this annual shopping event, eligible purchases from Apple Stores, the Apple Store app, and Apple.com come with gift cards worth up to $250. Shoppers often ask which products qualify and how to maximize these savings.
Eligible products include iPhones, iPads, Macs, Apple Watches, Apple TV, HomePod, AirPods, Beats headphones, Apple Pencil Pro, and select Magic Keyboards for iPads. Note that gift cards are added on top of your purchase and can only be used for future Apple products.
Yes, Apple excludes its newest releases from the gift card promotion. Products like iPhone 17 series, iPhone Air, Apple Watch Ultra 3, iPad Pro with M5 chip, MacBook Pro with M5 chip, and Vision Pro with M5 chip do not qualify. Refurbished products are also excluded, and the offer cannot be combined with educational pricing.
Shoppers can maximize value by planning purchases around the gift card offer and comparing prices with resellers like Amazon, which sometimes offer higher immediate discounts. The event provides a chance to stock up on Apple accessories or future upgrades while getting extra value for later purchases.
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